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11 Apr 2011 - 00:00

Danisco puts health for all at the top of the agenda

Danisco will demonstrate that a healthy, balanced diet is within everyone’s reach at Vitafoods 2011, and that when it comes to lifestyle choices and matters of health and nutrition, there is no need to compromise. 

 

Living up to the promise to “bring health to everyday life”, the company will present a stand full of scientifically proven ingredients and up-to-the-minute sample concepts – that offer something to all consumer age groups, from children to seniors. The focus will be on solutions that both meet the needs of today’s on-the-go lifestyle and pave the way to health and nutrition claims on end products.

HOWARU® Balance: dual immune and digestive health benefits

A world leader in probiotic development, Danisco will showcase HOWARU® Balance, a family of probiotic supplements that bring digestive and immune health benefits to the whole family.

Each of the three HOWARU® Balance formulations contains a combination of the two most highly documented probiotic strains available – Bifidobacterium lactis HN019 and Lactobacillus acidophilus NCFM®.

  • HOWARU® Balance Kids is specifically formulated to boost the immune systems of toddlers to teens, who face daily exposure to germs and viruses at day care, pre-school and school.
  • HOWARU® Balance is designed to meet the needs of adults aged 18-55, strengthening their defences against the day-to-day stresses that come with a hectic work schedule, travelling and parenthood.
  • HOWARU® Balance Plus targets older adults and seniors at a stage in life when colonic transit times increase and the gut’s beneficial bifidobacterium population starts to decline. The supplement includes Litesse®, a unique source of prebiotic dietary without the toleration concerns of many other fibres.

100% healthy orange juice

Everyone will love waking up to a luscious orange juice, fortified to enhance their digestive system. Danisco has developed this refreshing concept with the whole family in mind. Containing the documented probiotic HOWARU® Bifido and the dietary fibre Litesse®, the feel-good sensation will last the whole day through.

Refreshing peppermint gum

XIVIA™, Danisco’s sustainable xylitol, makes peppermint chewing gum satisfyingly sweet and is 100% sugar-free. XIVIA™ is recognised by the European Food Safety Authority (EFSA) to play an active role in reducing dental plaque – contributing to caries reduction.

A unique fibre insight – 11 May at 12.50pm, Seminar Theatre

Don’t miss the opportunity to learn more about Litesse® – the perfect ingredient solution to today’s most pressing consumer health concern: digestive health.

Join Kirsti Tiihonen Ph. D., R&D Group Manager Health & Nutrition, in the Seminar Theatre where she will give a presentation entitled: "Litesse®, the Better Fibre - Improving satiety, digestive health and beyond."

For more information, visit www.danisco.com/health

Editorial enquiries

Bob Tee
Encore Marketing Communications
4 Queens Court, Foxgrove Road
Beckenham, Kent BR3 5AX, UK
Email: roberttee@supanet.com

Sarah Jane Jumppanen
Sarah Jane Jumppanen
Communications Director
Direct:
+44 1737 227720
Location:
Reigate, United Kingdom