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Why Choose DuPont?

Customer Focus

Understanding the unique needs and business challenges you face is key to our mutual success. If you are struggling to identify your next bar innovation, trying to improve the performance of current products or needing to manage formula costs for margin improvement, we can help. We strive to understand your unique challenges, and then bring ideas and solutions tailored to address them.

Product Differentiation

We invest in robust clinical research, supporting our health and wellness portfolio and proving their nutritional benefits. Our nutrition science experts are here to assist you in interpreting and applying that science to create highly differentiated and substantiated product claims that drive brand growth.

Market Insight

With intimate knowledge of market and consumer trends, we offer insights that help bar marketers grow their brands. By monitoring global trends, consumer attitudes and behavior, we inspire brand innovation and help define new product and positioning opportunities for our customers.

Broad Portfolio

Our DuPont™ Danisco® range of ingredients can help you enhance the health appeal of your brands, improve sensory performance, reduce formula costs and optimize quality and appearance throughout shelf-life.

Formulation Expertise

With an understanding of your sensory, nutritional and consumer targets, we bring ingredients and expertise that help you meet your goals. Whether you need us to develop your formulas from start to finish, guide your product development teams on ingredient selection, or recommend a co-packing partner, our technical experts are there to assist.

Process Knowledge

Our state-of-the-art product development labs allow us to easily troubleshoot formulas and fine-tune processing steps for you, helping ensure success in scale up. With a wide range of processing equipment, we are able to offer support on a wide range of bars.

Sensory Science

Our in-house sensory science team works with bar manufacturers to provide critical direction on formulation optimization. Leveraging sensory insights gathered from descriptive and consumer panels, we can help define sensory targets, apply our portfolio to reach those targets, and then confirm your final product meets consumer expectations.