Taken over by Firmenich, our flavours business is brought to the top league of the industry while for Danisco the divestment is in line with the strategy of enhancing focus on additional growth opportunities in market-leading ingredients segments that enjoy a strong technology platform and global top 1, 2 or 3 positions.
A leading producer of vanilla, citrus, dairy and coffee flavours, our flavours business will strengthen Firmenich's product offering and market coverage. In addition, Danisco will add application expertise and extensive knowledge of the food matrix.
Strategic partnership
A new strategic partnership between Danisco and Firmenich unites the best in texture and taste to offer food ingredient and flavour solutions and an innovation proposition to our customers. The agreement allows us to maintain a unique and broad portfolio for the food and beverage market and to consolidate the position of both parties in the food industry.
The primary focus areas of the partnership are flavour sales, cross-promotion and joint development projects. It will be deployed gradually over the coming months, focusing initially on the ice cream and dairy segments in North America.
As part of the agreement, a joint applied research team will work to respond to consumer trends in areas like low-calorie ice cream.
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